Innovative Marketing Strategy
Here is our approach to effectively marketing your home, ensuring its maximum exposure and attracting potential buyers.
Pricing Strategy
We leverage buyer psychology to get you the most money.
We create an auction effect by demonstrating the most value on the market for the price and driving competition between buyers rather than the buyer negotiating against you.
We look at real buyers who have purchased properties similar to yours to determine relevant properties which leads us to our price recommendation.
This pricing pyramid shows price variances from the market affect our showing capability.
A Cutting Edge Approach
The art of selling a property comes in the science of marketing to deliver the BEST result.
Worldwide Reach
96% of homebuyers start their home search online so we cast a wide net to capture potential buyers across the internet
Hyperlocal Impact
We continue our marketing strategy by getting hyperlocal and ensuring that we capture every potential buyer in our local market.
Influential Messaging
We are connected to some of the most influential communities both locally and on the international real estate scale – and your property is our priority.
Maximum Exposure
We start by going BIG – making sure that your home looks incredible online and is in front of the right people, at the right time.
YOUR HOME'S STORY, TOLD DIGITALLY
We tell your property’s story through stunning professional photography, gorgeous virtual tours and an emotion-evoking digital neighborhood tour.
SOCIAL MEDIA PRESENCE
With CORE Social, we will automate the social media presence with custom-curated content posted directly to our social media channels.
Hyperlocal
Impact
Newspaper Advertising
Advertising your property in the newspaper provides wide audience reach, local targeting, and credibility, making it an effective way to market properties to a diverse audience.
Buyer Instant Capture Signs
We capture prospective buyers when they are at their peak of curiosity – right in front of your property. Where allowed, we include a text sign to capture their information and buyers are followed up with in five minutes or less.
Neighborhood Campaign
Buyers often find out about a neighborhood because they visit a friend or family member there. We activate your neighbors to drive more interest by mailing the neighbors personalized postcards to let them know your property is for sale.
Flawless
Execution
It all starts with selecting the right offer. Our objective is to create the auction effect to drive up your price so that we can pick the best offer. Beyond price, we will determine the best offer based on the terms of the transaction and you’ll get to watch the offers come in real time with our instant email notification.
Upon accepting an offer, we will furnish you with an Escrow Timeline and engage in negotiations to secure any additional provisions that align with your best interests and objectives.
From Beginning To End
We’ll will walk you through each of the steps in the home selling process.
Step 1
Sign Documents
When you’re ready, you’ll sign the listing agreement and necessary disclosures which allow us to get to work for you.
Step 2
Listing Prep
We will get to work on prepping your listing for the market including staging (if necessary), coordinating vendors and photography. We’ll begin teasing your property to our network.
Step 3
Live Launch
Your listing will hit the market and we will begin our online marketing campaign to drive as much traffic to your property as possible.
Step 4
Open House
We will preview your property to a curated list of potential buyers and your neighbors to help drive buzz.
Step 5
Showings
Showings will continue until we have a quality offer.
Step 6
Offer Review
Offer review enables us to negotiate the best terms for your sale to get you closer to your goals.
Step 7
Due Diligence Period
The buyer performs their due diligence period which can range from 7-45 days. Typically, buyers will close within 30 days.
Step 8
Closing
We will close on the property, and you’ll receive your funds via wire transfer on closing day. Unless negotiated otherwise, the buyer will take possession of the property on closing day.
JENNIFER PEELE
KEEPING REAL ESTATE "A PEELE-ING"
#JenniferPeele